eezix-case-study-cover

How Eezix.ai Scaled Bookings Without Scaling its Support Desk

Client overview

Eezix.ai is a recognized website building company in Kerala.  Eezix is transforming the way businesses create and manage their websites with AI-powered, no-code platform.

About Eezix.ai

Clients
+ 350
Enquiries Per Day
800 +

Gone are the days of expensive developers and complicated setups. With Eezix.ai, you can create, customize, and launch your eCommerce store in just a few clicks and no coding required! This intuitive platform gives you full control over your online business, allowing you to manage products, process orders, and accept payments seamlessly.

EEZIX.AI's Biggest Challenges

As the platform grew, managing multi-channel inquiries, setup quotes, agent assignment,
and merchant follow-ups became increasingly difficult to manage at scale.

EEZIX.AI team overwhelmed by manual merchant inquiries
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Inquiries Scattered Across Multiple Channels

Inquiries arrived from Facebook Ads, Google Ads, website signups, WhatsApp, calls, and organic referrals across Kerala and India. Store builder requests, WhatsApp store setups, AI design queries, and hosting plan questions all came in together without a single view.

✕

Slow First Response & Lost Potential Merchants

In the SaaS and website creation industry, a prospective user who doesn't get an immediate reply moves on to alternative builders. Every ad-generated inquiry that went unanswered meant wasted ad spend and lost recurring revenue.

✕

Manual Agent Assignment

Assigning inquiries depended on manual coordination between technical support, onboarding teams, and sales representatives. Early-morning and late-night inquiries often waited until the next morning shift.

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Delayed Setup Quotes & Missed Follow-ups

Plan details, custom domain options, and pricing quotes were shared manually. Follow-ups relied on personal reminders, causing many prospective merchants to drop off during setup.

✕

No Visibility from Inquiry to Store Launch

Management couldn't clearly track which inquiries were open, which quotes were pending, or which ad channels brought active online stores rather than simple clicks.

What Picky Assist Changed for Eezix.ai

Picky Assist brought Eezix.ai inquiries, agent assignments, automated chatbot workflows, and customer management into one unified platform

eezix-inquiry-capture

Every Inquiry Captured in One Place

Leads from Facebook Ads, Google Ads, website forms, and WhatsApp flow directly into one CRM. Each record carries the user’s requirements, domain preferences, and inquiry source before an agent responds.

Instant Replies That Qualify Prospective Users

Smart Reply responds to incoming inquiries immediately, answering common questions on template options, pricing, hosting packages, and WhatsApp builder capabilities. It qualifies the customer before handing over to a sales agent.

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eezix-shift-assignment

Shift-Based & Rule-Based Agent Assignment

Inquiries are automatically routed based on agent availability, shift timings, and query type (e.g., technical setup vs. sales inquiry), ensuring late-night requests get handled promptly.

Follow-up Tasks & Faster Onboarding

Each assigned lead follows an automated task sequence: contact merchant, confirm site requirements, assist with template selection, and follow up on pending plan subscriptions.

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eezix-pipeline-visibility

Full Visibility from First Contact to Website Handover

Every inquiry moves through clear stages: open inquiry, template selected, domain linked, subscription active, and website launched. Management maintains complete pipeline visibility.

The Impact of Picky Assist on Eezix's Growth

Here is how EEZIX transformed its sales and customer onboarding operations after implementing Picky Assist.

Before Picky Assist
Inquiries were scattered across ads, website forms, and WhatsApp.
Support and sales teams coordinated assignments manually.
Prospective store owners waited for manual replies.
Onboarding details and pricing quotes were shared slowly.
Follow-ups relied on personal reminders.
No clear visibility into inquiry stages or lead sources.
After Picky Assist
All enquiries are captured in one CRM.
Automated, shift-based agent assignment ensures instant routing.
Smart Reply delivers instant 24/7 engagement to every inquiry.
Structured package details and pricing are shared automatically.
Automated chatbot workflows and follow-ups run systematically.
Every lead is tracked from initial click to active website launch.

How Picky Assist Made It Possible

The Picky Assist products that worked together to capture website inquiries, assign them efficiently, and convert more visitors into active online stores:

Smart Reply

Instantly engaged incoming merchants, answered platform FAQs, and qualified leads before sales handover.

Agent Assignment

Routed chats to agents based on availability, day, time, and query type to minimize response latency.

CRM

Provided EEZIX with a centralized view of lead sources, pipeline stages, store setup status, and agent performance.

Connector

Integrated website registration forms, Google Ads, and campaign sources directly into Picky Assist CRM.

Teambox

Offered a unified shared inbox for support and onboarding teams to resolve customer inquiries collaboratively.

Chatbot Workflows

Automated customer journeys to guide users through selecting store templates, plans, and domain setups.

Build Live Booking Pipeline in 10 Days

What This Actually Means for Website Builder Platforms

The implementation delivered measurable operational improvements across sales, customer support, and onboarding efficiency:

90%

Faster First Response Time

35%

More Inquiries Converted to Paid Stores

Zero

Missed Inquiries Across Channels

4×

More Automated Follow-ups Conducted

75%

Less Manual Coordination

One

Connected Store Onboarding Platform

Ready to Build Websites From Inquiries?

Managing inquiries from ads, website signups, WhatsApp, and calls across multiple channels can slow your team down. Picky Assist brings these processes together with intelligent automation, helping your team respond faster and convert more prospects into active websites!

 

Picky Assist helps website builders and SaaS businesses to:

Capture and centralize every customer inquiry

Qualify prospective users automatically

Automate follow-ups and onboarding